Saturday, February 16, 2008

Down the Rabbit Hole

The intersection of fashion and the world wide web is growing from strength to strength everyday. With new blogs, message boards, web-zines, it's easier than ever for consumers to reach their favorite brand and for the brands to reach out. Always at the forefront is the House of Chanel. I recently discovered CHANEL SECRET PLACES an interactive site in which devotees can get an interactive tour and discover the world of Coco and Paris. Featuring a clickable map you can scoot from your own abode to Rue Cambon (Chanel HQ) to the Hotel Ritz in seconds.

The site feature 6 videos hosted by Virginie Ledoyen, Jeanne Moreau, Carine Roitfeld, Jacques Polge, Amanda Harlech, Anna Mouglalis and Karl, bien sur. Follow me down the rabbit hole a la Alice in her fabled Wonderland and discover more about this formidable brand.

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